With a personal impact programme, our aim was to create a lasting first impression

what was the training need?

Matthew Clark are a national drinks wholesaler, with over 200 years’ experience supplying drink
products, hospitality training, labour management and marketing support to over 16,000
On-Trade premises in the UK.

Their training need:

  • To improve the delivery of key messages and the Matthew Clark ‘Value Proposition’
  • To enhance personal impact and credibility creating a consistent image for the Matthew Clark salesforce
  • Skills to develop customer relationships through communication

 

WHAT WE DID

Personal Impact

Focused on the delivery of key messages including a 5 part brand sell

Improved personal impact and increased self-awareness

Effective Communication

Highlighted the importance of clear communication and vocal delivery

One To One Coaching

Video recorded 3 pitches per person with one to one coaching

Delivered to 100 sales people in small group of 5 delegates

TRAINING OUTCOMES

“A challenging programme that has produced a dramatic shift in mindset and approach”

HR Team

OTHER CASE STUDIES

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