Marketing Manager

Are you a dynamic and experienced Marketing Manager looking for your next challenge? We are delighted to present an exciting opportunity to join a leading education company based in London. As a Marketing Manager, you will play a crucial role in shaping and implementing marketing strategies for our client, who is a prominent player in the education sector.

About the Company: Our client is a well-established education company, known for their commitment to providing high-quality educational resources and solutions. With a strong reputation and a focus on innovation, they are dedicated to supporting teachers, students, and educational institutions across the country. Joining their team means being part of an organisation that values collaboration, creativity, and making a positive impact on education.

About the Role: As a Marketing Manager, you will have the exciting responsibility of developing and executing marketing strategies to drive brand awareness and support the growth of our client's products and services. You will be working closely with cross-functional teams, including sales, content development, and design, to create impactful campaigns and drive engagement with their target audience.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to promote our client's products and services.
• Collaborate with internal teams to create compelling marketing campaigns across various channels, including digital, print, and social media.
• Conduct market research to identify target audience needs, preferences, and trends.
• Manage and optimise digital marketing activities, including website content, email marketing, SEO, and social media campaigns.
• Oversee the creation of marketing materials, such as brochures, flyers, and digital assets, ensuring consistent branding and messaging.
• Track and analyse campaign performance, providing insights and recommendations for continuous improvement.
• Manage relationships with external agencies and vendors to support marketing initiatives.
• Stay up to date with industry trends and competitor activities, identifying opportunities for differentiation and growth.
• Collaborate with the sales team to develop effective lead generation and customer acquisition strategies.
• Monitor and report on marketing budgets, ensuring effective allocation of resources.

Requirements:

• Proven experience as a Marketing Manager, preferably within the education or publishing industry.
• Strong understanding of marketing principles and best practices.
• Demonstrated ability to develop and execute successful marketing campaigns.
• Experience with digital marketing tools and platforms, including email marketing, social media management, and analytics.
• Excellent written and verbal communication skills, with the ability to craft compelling marketing messages.
• Strong analytical skills and the ability to interpret data and metrics to drive decision-making.
• Creative mindset with the ability to think outside the box and generate innovative marketing ideas.
• Highly organised, with excellent project management and multitasking abilities.
• Proficiency in using marketing automation tools and CRM systems is a plus.
• Passion for education and making a positive impact on learners.

Salary and Benefits:

• Competitive salary in the range of £35,000 - £38,000 per annum
• Hybrid working model, allowing a blend of remote and office-based work.
• Great company culture that promotes collaboration, personal development, and work-life balance.
• Opportunities for growth and professional advancement within the organisation.

If you are an enthusiastic and driven Marketing Manager looking to contribute to the education sector, this is the perfect opportunity for you. Apply now to join our client's team and make a difference in the lives of learners across the country!

Location: The position of Marketing Manager is based in Central London.

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our London office, please contact them directly to discuss this opportunity.