Marketing Content Manager

The Role of Marketing Content Manager: We have an exciting opportunity for a Content Manager to join our clients marketing team. You will take responsibility for advancing their brand's presence across various platforms. The successful candidate will have a strong understanding of copywriting and will be passionate about creating and designing engaging content that resonates with our client's target audience. This is a great opportunity to join a highly motivated, supportive, and experienced team in a role that provides you with a high degree of project accountability and ownership.

This role will be integral to their continued growth and development as a brand, and you will have the chance to manage one freelance copywriter.

Responsibilities for the Marketing Content Manager role include:

• Creating our client's tone of voice through content.
• Updating website content library.
• Planning email, web, and social media content that the team will implement to increase product awareness.
• Step up and lead the team on how to strategise the content in the most effective way.
• Writing a variety of engaging content pieces
• SEO-based tasks that will adhere to the new targeted approach to increase awareness of product/brand

To be considered for the role of Marketing Content Manager you must be able to:

• Create engaging content relevant to the audience.
• Use analytics to create reports on content (views, page duration, bounce rate)
• Create an editorial calendar.
• Research trends related to your field.
• Integrate keywords into your strategy and evaluating the effectiveness.
• Create engaging and original blog posts, emails, and social media posts targeted to your audience based on current trends.
• Repurpose popular content across multiple platforms.
• Create email campaigns targeted to users who sign up for gated content or opt-in to the mailing list.
• Create case studies and white papers.

The company: Our client is on a mission to make it easier to give children the best possible start to life through a state-of-the-art E-Learning platform that allows both teacher and parent to monitor a child's progress, finances and much more. It's no small task, and that's why they are always on the lookout for more talented people to help them do what they do… even better. Designing and making the best product possible. Supporting their customers to ensure they make their lives easier. Helping spread the word to everyone that wants to listen. A lively & dynamic environment working within a forever growing team.

The package for the role of Marketing Content Manager includes:

• Salary - £35-40k
• Collaborative team culture that the Marketing Content Manager will heavily influence due to the nature of being an expanding business.
• A highly modern office environment that boasts many perks including on-site gym access.

Location: The position of Marketing Content Manager will be based in North West London and is easily accessible along the Metropolitan Line. Our clients offer 3 days a week (Monday, Thursday, and Friday) in a bustling, busy work environment full to the brim with creative minds!

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.
If you have recently met with a BMS Consultant at our London office, please contact them directly to discuss this opportunity.