Marketing Manager - Growth City of London £50K | BMS Performance
Technology London, City of London 15/06/2020 £50k - £55k per annum + plus benefits

REF: JN -062020-158272_1592214007

  • Leading technology platform targeting the care and health sector
  • Top 10 tech start-ups based in central London with over £8 million in secured funding
  • Create and execute multi-channel digital campaigns to support inbound lead generation
  • Curate and create innovative marketing content to support the sales teams in selling through each stage of the sales funnel
  • Exciting opportunity to join an outgoing and energetic team with high growth plans over the next few years
  • Leading technology platform targeting the care and health sector
  • Top 10 tech start-ups based in central London with over £8 million in secured funding
  • Create and execute multi-channel digital campaigns to support inbound lead generation
  • Curate and create innovative marketing content to support the sales teams in selling through each stage of the sales funnel
  • Exciting opportunity to join an outgoing and energetic team with high growth plans over the next few years

The Company:

This leading health-tech provider launched in 2017 and has been going from strength to strength. They are growing quickly following two rounds of successful funding and have an ambitious roadmap for growth over the next 3 years. Based in London with over 50 current employees, this is an excellent chance to be the second hire in the marketing team. This business has a large emphasis on culture and employee engagement with some excellent benefits and perks to support this. They have fully flexible working, personal development budgets that are used for training courses/coaching, gym subscriptions and private health insurance.

The Role of Marketing Manager – Growth:

This role is an excellent opportunity for a strong commercial B2B marketer with broad digital experience to thrive in a fast moving and exciting company. This role reports into the Head of Marketing and will be responsible for utilising growth marketing tactics to generate sales qualified leads.

The Head of marketing is looking for someone with commercial experience in a technology start-up/scale-up environment and in a similar growth marketing function. The Marketing Manager will take lead on the customer acquisition campaigns utilising their skills in paid digital channels (PPC, AdWords, Retargeting, Display, Paid Social, Programmatic), email automation, web and social media marketing.

Core objectives of the role will include: Revenue/Deals attributed to marketing activity, MQL’s/SQL’s, overall pipeline. Leads are categorised currently by level/quality – ultimately demo requests are the aim.

Responsibilities for the position of Marketing Manager – Growth

  • Create, execute, and analyse B2B marketing campaigns across all digital channels
  • Performance marketing – PPC, Programmatic, Paid Social
  • Utilising marketing automation to nurture leads
  • Generating highly qualified leads for the sales team
  • Reporting on annual and quarterly targets to ensure marketing activities consistently drive commercial revenue
  • Running end to end process from inception to analytics and ROI
  • Grow the sales pipeline with qualified leads and identify new opportunities
  • Work closely with internal and regional stakeholders such as the sales, product and BD teams to support overall business objectives

To be considered for this role you must have:

  • 3+ years within B2B growth marketing or customer acquisition role
  • Experience working for a start-up or high growth business
  • A proven track record of achieving and exceeding ROI across all channels
  • Strong and up to date knowledge of digital marketing channels and best practice
  • Worked in a data and metrics driven environment
  • Strong technical experience with SEO, PPC, AdWords and Marketing Automation

The Package for Marketing Manager – Growth:

  • Salary: £50,000 – £55,000
  • Full list of benefits

Location: The position of Marketing Manager – Growth will be based in Central London.

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our London office, please contact them directly to discuss this opportunity.

Apply Now
×