FMCG West Midlands, Birmingham 16/04/2018 £40k - £50k per annum + Great Benefits

REF: JN -042018-140462_1523887702

A fabulous company based in Birmingham are looking for a Marketing Manager that will manage all the marketing activities of the company's brands and services within the UK and Ireland. The company is very well established and are a household name although they operate mainly in the B2B world. Autonomous, varied, full mixed lead generation/brand presence role to support the sales team. This role manages the marketing activities across the entire channel

Marketing Manager – Birmingham – £40,000- £50,000 + Great benefits & pension

  • Integrated campaign management marketing role to generate leads and increase brand presence
  • A very warm and welcoming company with a great teamwork ethic that promotes a collaborative, innovative approach to marketing
  • Extremely varied hands-on full mixed role slanting towards digital, modern content marketing techniques

The company recruiting the Marketing Manager:

A fabulous company based in Birmingham are looking for a Marketing Manager that will manage all the marketing activities of the company’s brands and services within the UK and Ireland. The company is very well established and are a household name although they operate mainly in the B2B world.

The role for Marketing Manager:

Autonomous, varied, full mixed lead generation/brand presence role to support the sales team. This role manages the marketing activities across the entire channel:

  • Budgetary management
  • End to end campaign management from planning, developing, managing and result measurement
  • Acquisition and retention campaigns there are lots of loyal customers
  • Content Marketing with the support of an agency, but you must enjoy writing copy for all media: Email, Website, blogs, Case studies
  • SEO & PPC – hands on currently but could go through an agency if required
  • CRM and Email Automation
  • Campaigns include the full marketing mix: Collateral, Email, Digital, Website, SEO, PPC, Events, basic design skills

The requirements for Marketing Manager:

This role would suit a strong senior exec looking for their next step or an experienced marketing manager looking for a new challenge.

  • Degree educated in Marketing or associated subjects
  • B2B lead gen marketing experience but open to ideas
  • Commercially minded and happy with measuring all marketing activities
  • Happy in a hands-on role that will develop into a more strategic role
  • Happy building relationships with colleagues, stakeholders and sales people

The package for Marketing Manager:

  • £40,000 – £50,000
  • Great Benefits